Our pick of the top 6 Dreamforce ‘23 keynote highlights
From September 12 to 14 2023, Salesforce's coveted event, Dreamforce, took place. This year's edition stands out with remarkable figures, as it claims the title of the world's largest AI-focused gathering.
Einstein 1 redefines Salesforce's platform by providing a robust AI foundation designed to instill confidence in users, allowing interaction through natural language within their Experience Cloud portals.
Einstein Copilot Studio empowers administrators to utilize generative AI effectively, featuring tools like Prompt Builder, Skills Builder, and Model Builder to enhance user productivity while maintaining control over AI use.
Salesforce extends an offer of free Data Cloud and Tableau licenses to Sales and Service Cloud users, which includes two Tableau Creator subscriptions and Data Cloud access for up to 10K profiles.
It boasted over:
1.5K sessions
An in-person attendance of 40K
Millions of online viewers.
The theme of this event revolves around the convergence of AI and Data Cloud. Salesforce Flow now automates an astonishing 1.2 trillion tasks monthly, while Data Cloud brings together 2 trillion records. Additionally, weekly, Einstein processes over 1 trillion transactions.
With statistics like these, staying informed about Salesforce's focus areasbecomes beneficial. Explore our pick of the top 6 Dreamforce 2023 keynote highlights.
Einstein 1 represents a reimagining of the Salesforce platform aimed at establishing a reliable AI foundation that instills confidence in Salesforce customers.
Internal users and customers (via Experience Cloud portals or equivalent platforms) have the ability to engage with this conversational AI assistant using natural language.
Einstein Copilot Studio empowers Salesforce Administrators and others with authority and management capabilities. It offers the ability to implement influential generative AI to enhance user productivity, while maintaining control over the usage of generative AI processes and the extent of their reach.
This platform comprises three fundamental components: Prompt Builder, Skills Builder, and Model Builder.
Prompt Builder
Users can construct prompt templates, specify how these prompts should be anchored in Salesforce data, and swiftly activate them for users.
Skills Builder
This feature enables generative AI access within the Salesforce platform via "skills." For instance, it empowers Administrators to assign distinct generative AI capabilities to different users for specific processes.
✅
This way, they can control the outcomes for different users by embedding a relevant "skill" into a Salesforce Flow.
Model Builder
Users can choose the AI models they want to utilize, whether it's Salesforce's proprietary large language models, which have been undergoing training for years, or one of their preferred partner models, such as Google Cloud's Vertex IX or OpenAI.
Salesforce's strategic initiative is the enhanced integration of Marketing Cloud and Commerce Cloud. Salesforce anticipates the deployment of more than 50 generative AI capabilities by 2024, alongside the existing 26 capabilities and an additional 25+ anticipated by the same year, all anchored in Data Cloud.
This integration holds the promise of remarkable synergy, empowering businesses to leverage AI's potential in tailoring personalized marketing campaigns and elevating e-commerce interactions to unprecedented heights.
Slack is embarking on a transformative journey with its innovative offerings. Leading the charge is "Slack Lists," a game-changing feature designed to revolutionize how professionals manage their tasks, with collaboration at its core.
It is expected to debut in a pilot phase later this year. This feature leverages the power of generative AI. It seamlessly consolidates workflows from various conversations, ensuring critical deadlines stay on your radar.
Moreover, "Slack Sales Elevate" underscores Slack's dedication to enhancing user experiences.
By integrating AI, it aims to streamline tasks, ultimately saving valuable time. This feature represents the harmonious integration of Sales Cloud and Slack.
Elevate your business with cutting-edge AI integrations
The main keynote at Dreamforce 2023 served asa showcase of AI innovation. Marc Benioff, Salesforce's leader, was joined by a distinguished group of guests to delve into the future directions of AI.
🤝
As the tech community digests these groundbreaking revelations, it becomes clear that Salesforce is leading the charge in this revolution, molding the future landscape of business and technology.
Samantha is Hutte's Content Manager and Chief Editor. She has over six years of experience as both a content writer and a copywriter. Bringing the written word to life is the name of her game.
